A collection of quotes that attempts to describe the practice of design, updated semi-regularly.
12/09/2021
“In the user-friendly world, beauty is a tool that transforms something that’s easy to use into something we want to use”
Cliff Kuang, User Friendly: How the Hidden Rules of of Design Are Changing the Way We Live, Work, and Play
11/09/2021
“One of the key purposes of sketching in the ideation phase of design is to provide a catalyst to stimulate new and different interpretations. Hence, sketching is fundamental to the cognitive process of design, and it is manifest through a kind of conversation between the designers and their sketches.”
Bill Buxton, Sketching User Experiences
10/09/2021
“Design Thinking allows us to subtly get around the human biases, for example rootedness in the status quo, or attachments to specific behavioral norms (‘that’s how we do things here’) that hinder imagination.”
Cliff Kuang, User Friendly: How the Hidden Rules of of Design Are Changing the Way We Live, Work, and Play
30/09/21
“Wouldn’t it make sense to teach computers about people, instead of teaching people about computers?”
Apple Computer Inc, while introducing the Macintosh in 1984